Electronic Arts (EA)
Marketing Artist
To Inspire the World to Play
Marketing
Temporary
Office | Melbourne, VIC, Australia
Visa sponsorship · No
Senior · A role for someone with advanced knowledge and skills. May involve mentoring, leading others or specialisation. Typically at least 5 years of experience.
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Why Electronic Arts (EA)
We exist to inspire the world to play. We put our people first, and we thrive off their diversity in our innovative technology and immersive storytelling. We’re doing the work to give everyone the space to be their full selves while giving back to our community, no matter where you’re working from. We’re looking for problem-solvers, game-changers, innovators, dreamers, doers—people that are ready to move the needle and transform the future of gaming. Join us.
About the role
Firemonkeys, Electronic Arts’ leading mobile games studio, located in Melbourne, Australia is home to the preeminent Sims’ experience on mobile, The Sims FreePlay. We are always looking for creative craftspeople to collaborate with. Your skills and curiosity will help expand the Sims FreePlay world that empowers our passionate players to create Sims experiences that are unique to them. If you want to work with a team that values your voice and growth, where you can inspire our corner of the globally recognized Sims’ universe, as well experiencing everything cosmopolitan Melbourne has to offer, read on! We are seeking an experienced and passionate Marketing Artist to join our team. Reporting to the Senior Marketing Manager but working as part of the art team, you’ll be a key part of the game studio team and influence how players see The Sims FreePlay. Ideally, you will have experience with 3D and 2D graphics, in-game capture, and video editing. If you have any experience working on live service or mobile games, that would be even better. **Responsibilities **
- Follow creative direction and ensure the look and feel of the brand is carried through all assets and evolved where needed.
- Demonstrate understanding of color, composition, layout, and lighting
- Design engaging marketing assets for live service games across multiple channels.
- Communicate visual concepts through high-quality illustrations and designs that resonate with player motivations and embody the brand.
- Ensure all creative assets align with brand guidelines, evolving designs with game updates.
- Collaborate with the marketing team to brainstorm and deliver creative campaigns.
- Cropping, optimizing, and localizing assets using commercial software solutions and in-house tools.
- Deliver high-standard work while retaining accuracy when working to a creative production timeline.
Qualifications:
- 3+ years’ experience creating marketing assets for live service games or interactive digital content.
- Strong skills in visual storytelling and concept illustration.
- Ability to craft engaging and brand-consistent content and campaigns.
- Experience designing assets for games/apps on Apple and Google storefronts.
- Familiarity with social media platforms, including Facebook, Instagram, X, TikTok, YouTube, Discord, etc.
- Proficient in using design tools like Photoshop, Illustrator, After Effects, Maya, or similar 3D tools.
- Experience with app store optimization (ASO) and in-app event asset creation are preferable.
- Passion for gaming and creativity.
What you'll be responsible for
- 📊
Marketing analytics and reporting
Collect, analyze, and report on metrics to determine the success of marketing efforts and return on investment
- 📣
Campaign Support
Support campaigns through various activities, including brainstorming, copywriting, partner or vendor liaison, and campaign execution
- ✏️
Copywriting and Content Creation
Write compelling content in line with the brand’s voice to achieve key goals, including awareness, ranking, and conversion
Skills you'll need
- 🧩
Creativity
Generates multiple innovative/new/novel ideas to solve a problem
- ✅
Prioritization
Compares and ranks the relative importance &/or urgency of different tasks to identify the best order of actions
- ✍🏼
Written communication
Writes in a clear and structured format to convey information and ideas effectively to a target audience