Asahi Beverages
Business Development Executive
Asahi Beverages is one of the leading beverage companies in Australia and New Zealand.
Sales and customer success
Full-time
Office | Melbourne, VIC, Australia
Visa sponsorship · No
Junior · A role for someone with some basic skills, good motivation and ability to learn. Typically 1-2 years of experience is required.
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Why Asahi Beverages
With a rich and varied history, Asahi Beverages markets quality alcohol and non-alcohol beverages, boasting a strong portfolio of established household brands and innovative, new-to-market products.
Our non-alcohol portfolio extends across soft drinks, mixers, mineral water, water, juice, tea, energy and sports drinks, with iconic and well-loved brands such as Schweppes, Cool Ridge and Pepsi.
Our alcohol portfolio includes both local craft and international beers such as Asahi Super Dry and Peroni, as well as cider, ready-to-drink and spirits brands.
About the role
The Business Development Executive (BDE) will be responsible for driving growth in distribution, volume, profitability, and brand experience across contracted customers within their designated territory. You’ll also play a key role in identifying and recruiting new accounts, negotiating contracts aligned with budgeted KPIs and commercial objectives. This role works across the Asahi Lifestyle Beverages portfolio within the Away From Home channel, offering the opportunity to build strong customer partnerships and bring iconic brands to life in a dynamic, fast-paced environment. Your territory will cover Canberra and the Snowy Mountains. Key Accountabilities
- Achieve financial sales and execution targets through implementing and executing OTG game plan with contracted customers.
- Sell in business initiatives and agreed activities.
- Maximise ROI on spend and initiatives, ensuring initiatives are executed in accordance with agreed terms.
- Identify new business opportunities in territory and support B/C state new business opportunities identified by AFH Growth North and SSMs and ensure these are captured in salesforce.
- Collaborates with Regional Sales Manager and/or Field Team, to effectively onboard and transition new business customers to Territory Managers
- Build effective long-term relationships with customers by understanding their key business drivers & requirements.
- Maximise time spent with customers in up sell, cross sell and brand building by effectively leveraging Trade spend.
What you'll be responsible for
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Outbound Prospecting
Generate new sales opportunities and move them through the funnel by drafting outreach messages and sequences, and identifying the needs of customers
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Lead Qualification
Determine which prospective customers are most likely to purchase the organization's product/service, using a lead specific qualification framework
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Sales Pipeline Management
Efficiently navigate the CRM and other operational tools to create, update, retrieve, and understand information about accounts and opportunities
Skills you'll need
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Resilience
Bounces back from stressful experiences while being optimistic, emotionally aware, and adapts to change
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Results orientation
Focuses on outcomes and the steps it takes to achieve them
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Verbal communication
Speaks clearly to convey information effectively to a target audience
Meet the team
