TikTok

TikTok LIVE - Product Manager - Campaign Platform

To inspire creativity and bring joy. We inform, entertain and inspire people across borders, cultures, and languages.

  • Marketing

  • Full-time

  • Office | Sydney, NSW, Australia

  • Visa sponsorship Β· No

  • Senior Β· A role for someone with advanced knowledge and skills. May involve mentoring, leading others or specialisation. Typically at least 5 years of experience.

  • Β·

Why TikTok

TikTok is the leading destination for short-form mobile video. TikTok has become a marketplace for ideas around the globe, transcending boundaries to create a diverse hub of content.

About the role

Responsibilities

About TikTok TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.

Why Join Us Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible. Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day. To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve. Join us.

About the Team TikTok LIVE Team is committed to creating real-time interactive scenes. As a new form of content, livestream creates value for all parties in the ecology. Livestream provides users with a unique consumption experience and further generalizes content. It is also a new way of employment to provide more direct fan interaction and deepen relationships to authors; It provides robust and objective revenue to the platform and promotes content exclusivity. It also serves as a "new infrastructure" for the expansion of ecological boundaries.

Responsibilities: - Deeply understand LIVE campaigns scenario, responsible for campaign platform building, coordinating the entire project process, providing practical solutions, promoting tool empowerment, and improving overall operational efficiency. - Participate deeply in business, collect requests from internal and external, identify operational efficiency issues, accurately identifying needs, and develop reasonable product plans based on core demands. Participate in the entire process of platform planning, demand definition, development, testing and launch. - Based on business research, fully obtain information and pay attention to the feedback of platform solutions, promote product iteration, expand platform boundaries, increase the number of business accesses and business line coverage, and to elevate platform core indicators and service quality. Qualifications

Minimum Qualifications: - Bachelor's degree or above, with majors in computer science, mathematics, or statistics preferred. - Possess excellent product thinking and solution capabilities, clear logic and strong data analysis capabilities. - Great ability to obtain and refine information, abstract business scenarios, and able to handle complex requirements. - Strong stress resistance, with good communication skills and cooperation awareness.

What you'll be responsible for

  • πŸ’™

    Social Media Content Creation

    Create visual and written content that is optimized for social media channels to achieve specific goals

  • ❎

    Multi-Channel Marketing Campaigns

    Develop and execute multi-channel marketing campaigns to achieve specific goals, including awareness, engagement, and leads

  • πŸ‘₯

    Stakeholder Management

    Build and maintain positive and functional relationships with key stakeholders, to ensure the successful delivery of a project or goal

Skills you'll need

  • πŸ‘₯

    Collaboration

    Works with others by being open, clear in communication and listening to achieve goals

  • 🧩

    Creativity

    Generates multiple innovative/new/novel ideas to solve a problem

  • πŸ”

    Attention to detail

    Accurately identifies and rectifies discrepancies or errors that exists in information and deliverables

Meet the team

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Marketing

TikTok