Myob
Product Marketing Coordinator
To liberate accountants by halving the time you spend on compliance and admin.
Marketing
Full-time
Office | Melbourne, VIC, Australia
Visa sponsorship · No
Junior · A role for someone with some basic skills, good motivation and ability to learn. Typically 1-2 years of experience is required.
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Why Myob
MYOB (meaning mind your own business) is an Australian multinational corporation that provides tax, accounting and other business services software to small and medium businesses.
About the role
About the Team Our Product team is the beating heart of MYOB. From discovery through to delivery plus Data and Insights, it’s made up of a broad and multi-disciplined group of specialists focused on designing products that help our customers optimise their business potential and creating best-in-class customer and user experiences.
The Role: We have an exciting opportunity for an aspiring Product Marketer to join the team as a Product Marketing Specialist. Your role will drive the execution of GTM strategies for the Partner Channel.
You will orchestrate cross-functional teams to execute the GTM plan(s) for prioritised initiatives that drive product awareness, generate demand, and support SME volume acquisition and retention within the Partner Program member base. You will drive the development of reporting and insights to measure the success of GTM plans and combine that with competitor and market context to provide a well rounded summary of the effectiveness of the initiative in delivering against its objectives.
What you'll be responsible for
- 👥
Cross-Functional Collaboration
Work with various teams in the organization to achieve a project or goal, including customer journey and customer insights
- ❎
Multi-Channel Marketing Campaigns
Develop and execute multi-channel marketing campaigns to achieve specific goals, including awareness, engagement, and leads
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Positioning and Messaging Development
Develop the value positioning of a product and craft compelling messages that convey this positioning across marketing channels
Skills you'll need
- ✅
Prioritization
Compares and ranks the relative importance &/or urgency of different tasks to identify the best order of actions
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Decision Making
Considers the costs and benefits of potential actions and determines the most appropriate one
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Learning agility
Identifies and applies strategies to enhance reception, retention and use of newly acquired information, skills, and abilities
Meet the team
