Kraft Heinz
Ecommerce Specialist
Our Purpose is an inspiring call to action – our reason to exist. It reminds us, day in and out, why we're here. After all, we are a food and beverage company – one whose products and brands spark joy, bring people together, and create memorable moments for people across the globe. With dedication and passion, we provide consumers and their families with products they know, love and trust. Quite simply, we help feed the world – and we do it deliciously.
Business Operations and Strategy
Full-time
Office | Melbourne, VIC, Australia
Visa sponsorship · No
Mid Level · A role for someone with some well-developed knowledge and skills they can bring to the role and team. Typically within 2-5 years of experience.
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Why Kraft Heinz
The Kraft Heinz Company is one of the largest food and beverage companies in the world, with eight $1 billion+ brands and global sales of approximately $25 billion. We’re a globally trusted producer of high-quality, great-tasting, and nutritious foods for over 150 years. While Kraft Heinz is co-headquartered in Chicago and Pittsburgh, our brands are truly global, with products produced and marketed in over 40 countries. These beloved products include condiments and sauces, cheese and dairy, meals, meats, refreshment beverages, coffee, infant and nutrition products, and numerous other grocery products in a portfolio of more than 200 legacy and emerging brands.
We spark joy around mealtime with our iconic brands, including Kraft, Oscar Mayer, Heinz, Philadelphia, Lunchables, Velveeta, Maxwell House, Capri Sun, Ore-Ida, Kool-Aid, Jell-O, Primal Kitchen, and Classico, among others.
About the role
About the Role
- Responsible for the optimisation of the Kraft Heinz digital shelf across all online platforms including but not limited to retailer websites, Amazon, brand/D2C websites, marketplaces, and food service across ANZ.
- A hands-on approach to driving CPC (cost-per-click) together with sales teams, utilising technology available and providing recommendations on budget and strategy
- Responsible for driving A+ content across all brands and products where relevant, using technologies such as Profitero to track content score
- Work on strategies & tactics to improve organic search ranking across all relevant online platforms
- Maintain Salsify / SKUvantage technology workflows to ensure correct product information, optimising the process and implementing any advancements required by retail partners or new platforms
- Engage with our external digital shelf partners / vendors to troubleshoot issues, add new features, conduct business reviews
- Develop business cases and clearly communicate findings to both internal and external stakeholders to drive sales and improve the online shopping experience in ANZ
- Create and monitor data reports to analyse trends to highlight opportunities and address risks to the Kraft Heinz portfolio
About You
- A background in Retail/FMCG with knowledge across both sales and marketing.
- Demonstrated experience of taking responsibility for online channels and self-motivated team member.
- Strong communicator with knowledge of the digital space.
- Demonstrated analytical skills and forecasting/planning abilities.
- Experience of using insights to influence and drive decision making.
- Demonstrated track record driving growth across online channels through online retailers and/or direct eCommerce platforms.
Benefits Program
- Hybrid Working – Flexibility around when and where you work.
- Pay for Performance – industry leading variable compensation offerings tied to company and individual performance on top of a competitive base salary package.
- Parental Leave – paid time off for both primary AND secondary caregivers.
- Leave Options – Purchased leave, volunteer leave and LiveWell leave programs to give you even more flexibility to plan your life and spend time on causes that matter.
- Great Place to Work certification in Australia.
- In House Training Programs
- Corporate Discount Programs & Novated Leasing – Utilize a range of discount programs (gym membership, health insurance, banking) depending on location.
What you'll be responsible for
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Data Analysis and Reporting
Analyze data to discover and communicate insights, and offer concrete recommendations for key stakeholders to make critical decisions
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Purchasing and Vendor Management
Manage suppliers by negotiating contracts, controlling costs, reducing risks, and ensuring business needs are met
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Stakeholder Engagement
Partner with stakeholders to understand specifications, business requirements, and communicate insights
Skills you'll need
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Collaboration
Works with others by being open, clear in communication and listening to achieve goals
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Prioritization
Compares and ranks the relative importance &/or urgency of different tasks to identify the best order of actions
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Attention to detail
Accurately identifies and rectifies discrepancies or errors that exists in information and deliverables
Meet the team
