Canva
Marketing Operations Specialist
To empower everyone in the world to design anything and publish anywhere
Marketing
Full-time
Office | Sydney, NSW, Australia
Visa sponsorship · No
Mid Level · A role for someone with some well-developed knowledge and skills they can bring to the role and team. Typically within 2-5 years of experience.
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Why Canva
Launched in 2013, Canva is an online design and visual communication platform with a mission to empower everyone in the world to design anything and publish anywhere.
About the role
Where and how you can work
Our flagship campus is in Sydney. We also have a campus in Melbourne and co-working spaces in Brisbane, Perth and Adelaide. But you have choice in where and how you work, we trust our Canvanauts to choose the balance that empowers them and their team to achieve their goals. What you’d be doing in this role As Canva scales change continues to be part of our DNA. But we like to think that's all part of the fun. So this will give you the flavour of the type of things you'll be working on when you start, but this will likely evolve.
At the moment, this role is focused on:
- Campaign orchestration and reporting: Organise and execute programs, unite stakeholders for seamless delivery. Track and report campaign performance, offering valuable insights.
- Drive operational efficiencies: Streamline campaign crafting and execution for improved launches and continuous enhancements.
- Campaign monitoring and optimisation: Continuously monitor, analyse, and optimise campaigns to achieve defined goals.
- Campaign QA: Ensure operational compliance through pre-launch quality checks
- Tracking pixel setup: Help deploy site tags to enable marketers to efficiently measure campaign performance
- Be adaptable: Embrace the dynamic nature of Canva and thrive in an environment where multiple projects run simultaneously. Adaptability, prioritisation, and embracing the learning opportunities in a fast-growing company are vital.
You're probably a match if
- Possess 3+ years of experience in marketing operations or related fields.
- Demonstrate a strong understanding of tools that empower Marketing teams, with an aptitude for quickly mastering new tools, specifically:
- Email Marketing (Braze or similar platforms)
- Exhibit strong analytical skills and the capability to derive actionable insights from data.
- Ability to effectively communicate technical requirements to non-technical stakeholders.
- Expertise in audience segmentation, A/B testing, and defining success metrics.
- Possess basic HTML knowledge and comprehension of forms/landing page structures. While coding expertise isn't mandatory, a solid understanding of HTML and familiarity with forms/landing page structures is crucial. This knowledge enables the elevation of user experiences and enrichment of marketing strategies.
- Preferred: Basic knowledge of JavaScript.
What you'll be responsible for
- 📈
Campaign Optimisation
Increase performance of campaigns by proactively finding opportunities and tactics to improve processes, experiences, and results
- ⚙️
Platforms and Systems Maintenance
Review current technologies and plan future technologies and systems needed to ensure future needs are met
Skills you'll need
- 🤔
Decision Making
Considers the costs and benefits of potential actions and determines the most appropriate one
- 🤓
Learning agility
Identifies and applies strategies to enhance reception, retention and use of newly acquired information, skills, and abilities
- 💡
Problem solving
Identifies problems and develops logical solutions that address the problems
Meet the team
With an incredible product now loved by millions, our marketing team plays a crucial role in spreading the Canva love far and wide, and getting our product into the hands of as many people as possible across the globe.