Montu
CRM Lifecycle Specialist
To improve the lives of millions of people through medical alternative therapies.
Marketing
Full-time
Office | Sydney, NSW, Australia
Visa sponsorship · No
Senior · A role for someone with advanced knowledge and skills. May involve mentoring, leading others or specialisation. Typically at least 5 years of experience.
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Why Montu
Montu is a leading medical cannabis company with operations in Asia-Pacific and Europe. Montu has built an integrated cannabis ecosystem, which streamlines the experience for patients end-to-end, and sets new standards in cannabis care. The company is committed to improve the lives of millions of patients.
About the role
Job Description Reporting into the CRM Automation Manager, the role of a Lifecycle Specialist is to support the development, execution, and continuous refinement of multi-channel patient campaigns and lifecycle communications that drive patient activation, engagement and retention. The Lifecycle Specialist will analyse and report on campaign performance data to improve and optimise key metrics and campaigns. Additionally, this role will assist with the development and implementation of processes, procedures and documentation for efficient and effective use of key marketing-automation platforms.
What you'll be responsible for
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Multi-Channel Marketing Campaigns
Develop and execute multi-channel marketing campaigns to achieve specific goals, including awareness, engagement, and leads
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Multi-Channel Strategy
Execute marketing strategy by using relevant marketing channels
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Research and Insight Development
Develop deep market and customer insights to guide strategy and activities
Skills you'll need
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Collaboration
Works with others by being open, clear in communication and listening to achieve goals
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Creativity
Generates multiple innovative/new/novel ideas to solve a problem
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Written communication
Writes in a clear and structured format to convey information and ideas effectively to a target audience
Meet the team
