Myob

Social Media Specialist

To liberate accountants by halving the time you spend on compliance and admin.

  • Marketing

  • Full-time

  • Office | Melbourne, VIC, Australia

  • Visa sponsorship · No

  • Junior · A role for someone with some basic skills, good motivation and ability to learn. Typically 1-2 years of experience is required.

  • ·

Why Myob

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MYOB (meaning mind your own business) is an Australian multinational corporation that provides tax, accounting and other business services software to small and medium businesses. 

About the role

About the Team Our Unified marketing team is here to drive un-believe-able results for the business. They create demand in market for MYOB and engage AU & NZ businesses when it matters most to either acquire or retain them. They’re dedicated to delivering value for our customers by understanding their business pain points, and needs and ensuring we deliver them value at every stage of their journey.

As a Social Media Specialist on our Unified Marketing team, you will have a vital role in achieving outstanding outcomes for our business. You will generate interest in MYOB within the market and interact with businesses in Australia and New Zealand during crucial periods to attract or retain them

About the Role - Develop and implement social media content strategies to enhance brand awareness and drive customer engagement - Create and curate engaging content for various social media channels - Monitor and analyse social media performance using analytics tools and make data-driven improvements - Collaborate with cross-functional teams to ensure brand consistency and alignment in messaging - Stay on top of the latest trends and effective strategies in social media marketing - A visual storyteller with a passion for producing high-quality, shareable content that's tailored to both the audience and the platform; - Excellent copywriting skills with the ability to craft a tone of voice that's both engaging and on-brand; - Working with content creators and influencers to produce specific content that is fit-for-channel and engages with our target audiences.

About You - Proven work experience as a Social Media Specialist or similar role - Exceptional knowledge of social media platforms and their respective audiences - Detailed communication and copywriting skills - Ambitious and self-motivated with a strong desire to achieve results - Ability to multitask and manage competing priorities effectively - Proficient in platforms including Instagram, LinkedIn, Facebook, YouTube, TikTok, Twitter, and Pinterest; - Proficient in social media technology platforms including using social listening, reporting and scheduling tools (Sprout Social); - Practical experience amplifying content with paid media to extend reach and engagement - Proficiency in Canva highly desirable

What you'll be responsible for

  • 💙

    Social Media Content Creation

    Create visual and written content that is optimized for social media channels to achieve specific goals

  • 💡

    Strategy and Plan Formulation

    Align content and campaigns with broader marketing and organizational goals

  • 👥

    Community Management

    Create a positive community amongst stakeholders with ongoing support and conversations, to strengthen relationships, foster loyalty, and increase advocacy

Skills you'll need

  • ✅

    Prioritization

    Compares and ranks the relative importance &/or urgency of different tasks to identify the best order of actions

  • ✍🏼

    Written communication

    Writes in a clear and structured format to convey information and ideas effectively to a target audience

  • 🔍

    Attention to detail

    Accurately identifies and rectifies discrepancies or errors that exists in information and deliverables

Meet the team

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Marketing

Myob