Gentrack Ltd (Global)
Customer Product Marketing Manager
To relentlessly drive ourcustomers’ success by developing better cleantech solutions.
Marketing
Full-time
Office | Melbourne, VIC, Australia
Visa sponsorship · No
Mid Level · A role for someone with some well-developed knowledge and skills they can bring to the role and team. Typically within 2-5 years of experience.
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Why Gentrack Ltd (Global)
We are entering a new era, with utilities worldwide transforming to meet business and sustainability targets.
For over 35 years Gentrack has been partnering with the world’s leading utilities, and more than 60 energy and water companies rely on us.
Gentrack, with our partners Salesforce and AWS, are leading today’s transformation with g2.0, an end-to-end product-to-profit solution. Using low code / no code, and composable technology, g2.0 allows utilities to launch new propositions in days, reduce cost-to-serve and lead in total experience.
About the role
The Opportunity
Gentrack UK are currently hiring a Customer Product Marketing Manager based in Australia. Role Specifics
- Aligning our product offerings with the evolving needs of our target customers and effectively communicating the value we provide across the customer lifecycle.
- Understanding of audience-focused marketing strategies and methodologies
- Proven people skills to successfully work collaboratively with internal stakeholders, including Sales, Customer Success, Product and Delivery Engineering teams
- You love customers. Some would even call you “customer obsessed.” You want to know what motivates them, what frustrates them, how they think, and what they need to be happy and successful in their day-to-day
- You’re skilled in overall product marketing strategy, competitive intelligence, and content development.
- You also have a proven track record of utilising your excellent project management skills to thoughtfully plan and execute successful product and feature launches that resonate with specific audience needs
- You leverage both qualitative and quantitative data to inform your decision making.
- You are a passionate storyteller with the ability to understand industry challenges, trends, and technical concepts—and then turn them into compelling content
What we're looking for (you don’t need to be a guru at all, we’re looking forward to coaching and collaborating with you):
- 6-8+ years of Product Marketing experience - must
- Previous experience within the utilities, energy or water industry
- Strong verbal, written and presentation skills
- Understanding of utilities domains and ecosystem
- Fluent English – written and spoken
- Strong Salesforce, or other CRM experience, preferably Energy & Utilities
- Strong experience in product marketing, customer marketing, or related roles, preferably within utilities, tech and / or for a software vendor with long sales cycle
- Solid experience in a market-facing role (e.g., interviewing customers, facilitating focus groups and delivering presentations to prospects)
- Must be based in AUSTRALIA
What we offer in return:
- Personal growth – in leadership, commercial acumen and technical excellence
- To be part of a global, winning high growth organization – with a career path to match
- A vibrant, culture full of people passionate about transformation and making a difference -with a one team, collaborative ethos
- A competitive reward package that truly awards our top talent
- A chance to make a true impact on society and the planet
What you'll be responsible for
- 📈
Campaign Optimisation
Increase performance of campaigns by proactively finding opportunities and tactics to improve processes, experiences, and results
- ❎
Multi-Channel Marketing Campaigns
Develop and execute multi-channel marketing campaigns to achieve specific goals, including awareness, engagement, and leads
- 🔮
Experimentation
Design and conduct experiments within a set budget to test hypotheses and evaluate findings for optimization of growth tactics
Skills you'll need
- 🧩
Creativity
Generates multiple innovative/new/novel ideas to solve a problem
- 👍🏼
Flexibility
Copes with changes and ambiguity in varying circumstances and can adapt behaviour effectively
- 🤓
Learning agility
Identifies and applies strategies to enhance reception, retention and use of newly acquired information, skills, and abilities