Montu
Senior Content Manager
To improve the lives of millions of people through medical alternative therapies.
Marketing
Full-time
Office | Sydney, NSW, Australia
Visa sponsorship · No
Senior · A role for someone with advanced knowledge and skills. May involve mentoring, leading others or specialisation. Typically at least 5 years of experience.
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Why Montu
Montu is a leading medical cannabis company with operations in Asia-Pacific and Europe. Montu has built an integrated cannabis ecosystem, which streamlines the experience for patients end-to-end, and sets new standards in cannabis care. The company is committed to improve the lives of millions of patients.
About the role
About Montu Montu is Australia’s largest medical cannabis company. With operations in Australia and Europe, we take a technology-first approach to improving the medical cannabis patient experience – whether it’s by delivering best-in-class online clinical care, or through our industry-leading product lines and innovative supply chain management tools. Montu operates a fully integrated, end-to-end ecosystem of healthcare companies that touches every part of the medical cannabis experience, from patient care through to pharmacy dispensing, clinical education, product development, wholesale distribution and more. Recognised by the Deloitte Fast 50 as the fastest growing tech company in Australia for two years running – with revenue growth of over 26,000% and 9,000% – Montu is now the largest business of its kind outside North America. This role is an Australia-based, fully work-from-home position, with access to co-working spaces in Sydney, Melbourne and Brisbane. Job Description Reporting into the Head of Commercial Marketing, the Senior Content Manager plays a pivotal role in creating and executing the content strategy for our Commercial business units. With a strategic and data-lead mindset, the Senior Content Manager is responsible for meeting business objectives and staying across the medical industry standards and regulations. The Senior Content Manager leads a team of content creators, ensuring all content aligns with brand voice, resonates with our target audience (healthcare professionals), and drives engagement and conversions. This role requires a creative mindset, strong leadership skills, and a deep understanding of content marketing principles, to drive initiatives in the following areas: Content Strategy and Creation Leadership, Mentoring and Cross Functional Collaboration Communication and Social Media Strategy Reporting & Regulations Quality Control, Continuous Improvement, Safety and Compliance OKR's and KPI's Qualifications You love the opportunity to innovate, have impact and take the urgency and ambiguity in your stride that often come with working for a company on a mission to drive change, and to scale, at a pace.
In addition to these foundations, you will have:
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- Proven experience in a healthcare content manager role, managing content strategy and teams
- 8+ years in content marketing, with a track record of developing and executing successful content strategies. B2B essential. Regulated industry preferred.
- Strong leadership and management skills, with the ability to inspire and motivate teams to achieve excellence.
- Excellent understanding of content marketing strategies, SEO principles (in a gated environment), community management and social media platforms.
- Strong analytical mindset with the ability to derive insights and adjust content strategies based on performance metrics.
- Excellent written and verbal communication skills, with creative flare.
- Deep understanding of content marketing principles, SEO best practices, and digital marketing trends.
- Proficiency in content management systems (CMS), analytics tools, and project management software.
- Ability to thrive in a fast-paced environment, managing multiple projects simultaneously and meeting tight deadlines.
- Demonstrated ability to think strategically, problem-solve, and drive results.
- Passion for staying current with industry developments and continuously learning and evolving in the field of content marketing.
- Exceptional attention to detail, committed to producing content designs aligned with brand standards
- Experience in brand reputation management online
Additional Information You’ll be joining a highly motivated, agile team where your ideas and work will directly influence the direction and progress of an expanding global company in a hyper-growth phase. We pride ourselves on our collaborative and driven culture and offer opportunities for advancement to high achievers. Other benefits include:
- Unlimited access to the SAGED and Greenhouse learning platforms.
- Discounts with over 450 retailers through the Merit Reward and Recognition platform.
- Competitive salary and package.
- Full time, work-from-home role.
- Access to co-working spaces in Sydney, Melbourne and Brisbane.
- Mental health support through our wellbeing platform, Unmind
- Being part of one of the fastest-growing industries in Australia while improving the lives of hundreds of thousands of patients.
What you'll be responsible for
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Marketing analytics and reporting
Collect, analyze, and report on metrics to determine the success of marketing efforts and return on investment
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Copywriting and Content Creation
Write compelling content in line with the brand’s voice to achieve key goals, including awareness, ranking, and conversion
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Content Development
Build and manage a rich content calendar that attracts the relevant audiences
Skills you'll need
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Collaboration
Works with others by being open, clear in communication and listening to achieve goals
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Written communication
Writes in a clear and structured format to convey information and ideas effectively to a target audience
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Attention to detail
Accurately identifies and rectifies discrepancies or errors that exists in information and deliverables