The Commons
Head of Marketing
A creative workspace designed for you.
Marketing
Full-time
Office | Melbourne, VIC, AU
Visa sponsorship · No
Senior · A role for someone with advanced knowledge and skills. May involve mentoring, leading others or specialisation. Typically at least 5 years of experience.
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Why The Commons
Driven by the sincere desire to see people flourish. We support curiosity and believe in the collective power of people to instigate change. Our focus is on building and strengthening community and we challenge the status quo in an effort to innovate.
Our values:
- Putting our members first
- Fostering our community
- Working together as a team
- Constantly learning and growing
Benefits of working at The Commons:
- Central HQ location
- Employee Assistance Program
- Quarterly team dinners & generous awards
- Ability to work across different locations
- Birthday & anniversary gifts
- State social committees
- Weekly events program e.g. breakfast club, yoga & drinks
- Additional paid maternity leave
- Exclusive annual Halloween party
- Subsidised flu shots
- Work travel opportunities
- Community Managers retreat
- Further education program
- Bonus scheme for member-facing roles
About the role
The Head of Marketing is responsible for leading and executing the overall marketing strategy for The Commons.
This role oversees brand development, digital marketing, content strategy, social media,
and campaign execution to enhance brand presence and drive business growth.
The Head of Marketing will work closely with leadership to align marketing initiatives with company objectives, ensuring consistent brand messaging and innovation in all marketing efforts. This position is a leadership role requiring strategic thinking, executional excellence, strong people management skills and a passion for brand storytelling. The Head of Marketing will play a crucial role in shaping The Commons’ brand and driving its next phase of growth.
Main Duties:
- Marketing Strategy
- Brand Management & Positioning
- Multichannel Campaigns
- Digital Marketing & Social Media
- Market Research & Consumer Insights
- Team Leadership
- Budget & ROI Management
- Partnerships & Stakeholder Collaboration
Key Skills & Experience:
- 7+ years of experience in marketing leadership roles, preferably in hospitality, co-working, wellness or lifestyle brands
- Proven track record in developing and executing successful marketing strategies, ideally incorporating experience launching new products, services and brands to market
- Strong leadership and people management skills, with experience leading diverse teams
- Deep understanding of brand development, digital marketing, and content strategy
- Strong analytical skills with experience in performance tracking and reporting
- Ability to stay abreast of digital trends
- Excellent communication, stakeholder management, and problem-solving abilities
- Familiarity with marketing tools such as Google Analytics, Meta Business Suite, and CRM systems
What you'll be responsible for
- 📈
Campaign Optimisation
Increase performance of campaigns by proactively finding opportunities and tactics to improve processes, experiences, and results
- ⭐️
Brand Activation
Bring a brand to life through digital and physical experiences, to achieve marketing and business goals
- 🌐
Market Feedback and Insight
Gather market insights and customer feedback, and clearly communicate these to internal teams including the Sales, Marketing and Product team
Skills you'll need
- 🔍
Attention to detail
Accurately identifies and rectifies discrepancies or errors that exists in information and deliverables
- 🧩
Creativity
Generates multiple innovative/new/novel ideas to solve a problem
- 💭
Critical thinking
Identifies and synthesizes patterns and trends amongst various sources of information to reach a meaningful conclusion, perspective or insight
Meet the team
Applying with Hatch
The Commons is using Hatch to accept applications for this role. Hatch helps you demonstrate your fit, no matter your background.
Learn more about Hatch