Described as the 'Airbnb' for cars, Turo is the world's largest car sharing marketplace with approximately 30 million users globally.
How Turo uses Hatch to build their team
Entering a new market and growing from the ground up comes with its own set of challenges like the following:
While Turo was known in the US, Canada, and UK, there was no established employer brand yet in the Aussie market;
They needed diverse people in their founding team to help the business grow from the ground up; and
Their only TA support was based in San Francisco - that’s quite a distance!
We had a chat with Fernando Yaguez-Bovio (Strategy & Operations Lead at Turo) to see how they took the driver’s seat to hire on Hatch.
We brought our employer brand to life
"I shared a simple team video in our Hatch roles talking about our values. I also wanted to give candidates a real sense of the mission and growth opportunities involved."
We tapped into Hatch’s talent pool
"Our roles were featured in Hatch’s marketing activity to their pool of early career professionals, so we didn’t have to do much promotion ourselves. We found that most of our applications came via Hatch over LinkedIn, Seek, and other job boards."
