About the job
The Campaign Operations Manager is a vital part of the LIVE Operations team, driving impactful growth initiatives through both online campaigns and offline activations. This job involves owning the entire campaign lifecycle, from strategic planning and creative design to execution and detailed analysis. The team thrives on collaboration and creativity, ensuring that every campaign and event not only meets business goals but also enhances the TikTok LIVE brand.
You'll be responsible for
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Owning the planning and execution of events
Manage online, offline, and hybrid LIVE events, including creator meetups and global collaborations, ensuring flawless execution from concept to post-event evaluation.🤝
Driving cross-functional collaborations
Act as the central hub for communication and execution, aligning resources across Product, Design, Legal, Creator Management, and Marketing to meet business goals.📅
Managing TikTok LIVE ANZ Official Account
Plan and execute the content strategy for the official account, supporting campaigns and events while tracking performance to enhance engagement and brand impact.Key criteria
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Bachelor’s degree and 5+ years of experience
Possess a degree and extensive experience in campaign execution.View
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Strong data analysis skills
Demonstrated ability to measure campaign ROI and synthesize data.View
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Experience with live streaming
Practical understanding of the live streaming landscape and monetization.View
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