Bupa14 followers
Digital Data Specialist
About the job
This job is about becoming a Digital Data Specialist at Bupa, where you will play a crucial role in implementing and maintaining the digital data layer of Bupa's digital estate. Your work will help shape a healthcare system that is more connected and responsive to people's needs. The team values collaboration and innovation, working together to create a better future for healthcare.
You'll be responsible for
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Developing and owning the digital data layer architecture
Taking charge of the digital data layer architecture and serving as the main contact for business stakeholders seeking advice on implementation practices.🛠️
Designing and implementing tagging strategies
Creating tagging strategies for both internal and external digital development teams to ensure effective data capture.📈
Providing guidance on digital metrics
Contributing expertise to decisions on digital metrics and advocating for evidence-based decisions across Bupa.Key criteria
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Digital data layer architecture expertise
3-5 years of experience developing digital data layer architecture.View
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Tag management solutions experience
Demonstrated experience with Tealium, Google Tag Manager, or similar.View
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Analytics tools proficiency
Extensive experience with Adobe Analytics and Target Premium.View
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