Digital Marketing Manager - Country Road Group - 12 month Fixed Term Contract
About the job
Join a dynamic team as a Digital Marketing Manager on a 12-month fixed-term contract, where you will lead digital marketing efforts across a diverse House of Brands. This position is pivotal in driving sustainable growth and enhancing customer lifetime value through a multi-channel, performance-led strategy. Collaboration is key, as you will work closely with various teams to deliver impactful campaigns that resonate with customers.
You'll be responsible for
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Managing digital marketing strategy
Own and manage the digital marketing strategy across Paid Search, Paid Social, Display, Affiliates, SEO, CRM and onsite optimisation, overseeing campaign execution and budget to deliver revenue growth and measurable results.🎯
Translating brand objectives
Translate brand objectives and commercial targets into clear, actionable digital activation plans across the full customer funnel.🔄
Driving continuous improvement
Drive continuous improvement through testing, insights and analytics, using learnings to optimise performance marketing and scale what works.What we're looking for
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Extensive digital marketing experience
Proven background in full-funnel strategy and multi-channel campaigns.View
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Budget management expertise
Experience managing multi-million-dollar budgets for optimal performance.View
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Analytical skills with KPIs
Strong capability in tracking and reporting on key performance indicators.View
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