About the job
The Director, Program & Content Management (Loyalty) at Visa is a pivotal job that shapes the loyalty content and program strategy across Australia and New Zealand. This position is all about creating impactful customer engagement through innovative loyalty solutions while driving revenue growth and optimizing program delivery. The team thrives on collaboration, creativity, and a commitment to excellence, ensuring that every initiative contributes to a meaningful customer experience.
You'll be responsible for
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Setting strategy and leadership
Establishing the content and program strategy for AUNZPI, aligned with commercial outcomes and client value.✨
Leading content initiatives
Designing and delivering the loyalty content strategy across all channels, ensuring high-quality execution.📊
Driving performance and analytics
Operating a unified performance framework to guide content and program management across the function.Key criteria
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10+ years in loyalty and content strategy
Extensive experience in loyalty, content strategy, and program optimisation.View
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Strong commercial acumen
Proven ability to manage commission-based models and revenue pathways.View
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Stakeholder management experience
Demonstrated success in managing relationships with merchants and partners.View
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