About the job
This job is about managing customer data activation and executing a comprehensive CRM strategy at Fever, a leading tech platform for culture and live entertainment. The impact of this job is significant as it helps enhance customer experiences and drives engagement with live events. The team values a hands-on mindset and collaboration, creating an environment where everyone can contribute to shaping the future of entertainment.
You'll be responsible for
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Managing customer data activation
Developing and executing an end-to-end CRM strategy and communications plan leveraging appropriate marketing channels.🔄
Refining multi-channel communications
Continuously improving retention strategies to deliver an outstanding customer experience.📅
Defining customer lifecycle
Supporting the CRM Manager in defining contact strategies and key client segments for improved targeting.Key criteria
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3+ years in digital marketing and CRM
Proven experience in digital marketing and CRM environments.View
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Salesforce Marketing Cloud experience
Hands-on experience with Salesforce Marketing Cloud for CRM strategies.View
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Email service provider knowledge
Experience with ESPs like Mailchimp or Sendgrid.View
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