Head of Growth
Meet Paul and the team
About the job
This job is about leading the growth strategy for a portfolio of medically-backed DTC brands. As the Head of Growth, you will play a crucial role in shaping performance marketing and creative strategies that drive revenue and profitability. The team thrives on collaboration, innovation, and a hands-on approach to achieving outstanding results.
You'll be responsible for
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Managing ad performance
Take ownership of ad accounts, optimizing for revenue growth and profitability, with a specific focus on expanding into international markets like the US.💡
Driving creative strategy
Develop and lead a creative testing framework that focuses on persona-based messaging and format diversification (UGC, high-fi, statics).🔗
Bridging performance & creative
Lead weekly creative reviews, translating data insights into briefs for the internal creative and editing team.Key criteria
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6+ years in performance marketing
Experience in fast-growing DTC or e-commerce environments.View
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Proven ad spend management
Track record managing $10M+ annually with clear ROI.View
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Expertise in Google and Meta Ads
Deep knowledge of Google Ads and Meta Ads strategies.View
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