Lifecycle Marketing Specialist (Service & Engagement) 12m Contract
About the job
The Lifecycle Marketing Specialist – Service & Engagement is all about delivering high-quality, data-driven marketing campaigns to keep customers feeling valued. This job plays a crucial role in enhancing customer experience and navigating the TPG telecom world. Teamwork is essential, as collaboration with marketing, product, analytics, and customer care teammates is a daily part of the journey.
You'll be responsible for
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Building and deploying campaigns
Creating and executing CLM campaigns across various channels including Email, SMS, and Push notifications.📝
Translating briefs into workflows
Converting campaign briefs into actionable workflows and segmentation strategies.🔄
Managing campaign processes
Overseeing the entire campaign process from briefing to reporting, ensuring quality and effectiveness.Key criteria
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Data-driven marketing experience (1-2 years)
Demonstrated experience in executing data-driven marketing campaigns.View
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Campaign management skills
Proven ability to manage end-to-end campaign processes effectively.View
🤝
Cross-functional collaboration skills
Excellent communication and collaboration with diverse teams.View
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