The Manager, Marketing Science is a pivotal role that connects marketing activities with business outcomes, fostering a culture of continuous improvement. This position is essential for developing measurement strategies and guiding the marketing team towards achieving a competitive advantage. Collaboration and innovation are at the heart of how the team operates, ensuring that marketing efforts align with overall business goals.
You'll be responsible for
👨🔬
Overseeing the Marketing Science team
Overseeing the Suncorp Marketing Science team focused on applying scientific methods to identify drivers of successful marketing strategies.📉
Developing marketing performance insights
Developing, maintaining, and evolving marketing performance insights using expertise in marketing econometrics and analysis tools.📋
Implementing evaluation systems
Implementing evaluation systems related to set goals and objectives, reporting performance, and providing indicators against marketing metrics.