Marketing Associate - Rugby World Cup (Fixed Term)
About the job
As a Marketing Associate for the Rugby World Cup, you will be an integral part of the event marketing team, helping to deliver exciting, data-driven campaigns for one of the world’s most prestigious sporting events. Your work will drive awareness, engagement, and ticket sales, making a significant impact on the success of the tournament. Collaborating closely with various internal teams, you will thrive in a fast-paced environment, ensuring that every campaign is executed with precision and creativity.
You'll be responsible for
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Supporting campaign execution
Acting as a key marketing contact for the Rugby World Cup, supporting the delivery of campaign execution across all tournament fixtures and sales phases.📅
Managing marketing activation
Managing end-to-end marketing activation for Rugby World Cup matches, aligning activity to Ticketmaster’s phased on-sale strategy and key tournament milestones to deliver strong commercial outcomes.📊
Monitoring sales performance
Proactively monitoring match-by-match sales performance, identifying trends, risks and opportunities, and developing targeted marketing initiatives to support sales objectives and optimise underperforming fixtures.Key criteria
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1-2 years marketing experience
Demonstrated experience in campaign execution and client collaboration.View
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Proficiency in customer engagement platforms
Experience using tools like Salesforce or Braze for fan engagement.View
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Hands-on digital campaign management
Experience managing paid campaigns via platforms like Meta or TikTok.View
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