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Marketing Automation Specialist

Mid levelFull-timeHybridPerth WA, AustraliaPosted 2 months agoVerified 2 months ago
Pending fitX of Y criteria met

About the job

The Marketing Automation Specialist job at RSM is all about creating impactful automated marketing programs that enhance customer experiences and drive results. This role is crucial in connecting the marketing and business development teams, ensuring that strategies align with the overall business objectives. Collaboration and a people-centric approach are at the heart of how the team operates, making it a fantastic opportunity for those looking to grow in a supportive environment.

Meet the team

About the company

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You'll be responsible for

🚀

Building and deploying campaigns

Creating and executing end-to-end CRM and Adobe Marketo automation campaigns to engage customers effectively.
🌱

Developing lead nurture programs

Designing programs that guide customers through their journey, enhancing their experience and loyalty.
📈

Monitoring campaign performance

Analyzing results and lifecycle outcomes to ensure continuous improvement and alignment with business objectives.

Key criteria

📈

3-5 years marketing automation experience

Hands-on experience building lifecycle journeys and automations.

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🛠️

Adobe Marketo proficiency

Demonstrated expertise in using Adobe Marketo for campaign execution.

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📊

Data-driven mindset

Focus on performance analysis and campaign optimisation.

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A meaningful career starts with a match

Think you're a good fit?See what the hiring team are looking for

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5 criteria for this job
3-5 years marketing automation experience
Hands-on experience building lifecycle journeys and automations.

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Adobe Marketo proficiency
Demonstrated expertise in using Adobe Marketo for campaign execution.

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Data-driven mindset
Focus on performance analysis and campaign optimisation.

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CRM integration knowledge
Understanding of segmentation and data management processes.

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Strong attention to detail
Meticulous in testing and quality assurance processes.

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