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Marketing Insights Analyst

Mid levelFull-timeHybridMelbourne VIC, AustraliaDataMarketingBusiness analysis and strategyPosted 6 months agoVerified 5 days ago
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About the job

As a Market Insights Analyst, you'll play a vital role in supporting the Brand & Marketing team by delivering actionable insights that drive member growth and engagement. This exciting opportunity allows you to combine data analytics with strategic marketing initiatives in a dynamic, purpose-driven environment. The team values flexibility and collaboration, ensuring that everyone can contribute to reshaping superannuation and retirement for the better.

You'll be responsible for

📊

Analyzing data

Identifying optimal opportunities for growth and retention as directed by the Brand and Marketing team's marketing managers.
📩

Providing analysis to stakeholders

Delivering insights across key marketing initiatives, including email and paid campaigns.
🛠️

Supporting marketing managers

Offering guidance and training on self-serve reporting solutions and dashboards.

Key criteria

📊

Strong analytical skills

Experience in data management and reporting is essential.

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🔍

Actionable marketing insights

Ability to translate data into strategic marketing recommendations.

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📈

Campaign analytics familiarity

Knowledge of segmentation strategies and campaign performance metrics.

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Meet the team

About the company

View your fit

5 criteria for this job
Strong analytical skills
Experience in data management and reporting is essential.

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Actionable marketing insights
Ability to translate data into strategic marketing recommendations.

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Campaign analytics familiarity
Knowledge of segmentation strategies and campaign performance metrics.

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Excellent communication skills
Proven ability to engage and collaborate with stakeholders.

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Proficiency in analytical tools
Experience with Excel and BI platforms for data analysis.

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