BOQ Group52 jobs

Marketing Manager - AEO

Mid levelSeniorFull-timeHybridElizabeth St, Melbourne VIC 3000, AustraliaBrisbane QLD, AustraliaGeorge St, Sydney NSW, AustraliaPosted 1 week agoVerified 2 weeks ago
Pending fitX of Y criteria met

About the job

This job is all about driving growth and retention for BOQ Group through innovative digital marketing strategies. By focusing on SEO and Answer Engine Optimisation, you will play a crucial role in enhancing the visibility of BOQ Group brands across various digital channels. The team values collaboration and creativity, working together to achieve measurable business outcomes while fostering a supportive and inclusive environment.

You'll be responsible for

🚀

Driving organic search strategy

Developing and executing organic search strategies across BOQ Group brands to enhance visibility and performance.
🔧

Leveraging SEO and analytics tools

Using various tools to conduct keyword and competitor research, and develop optimisation strategies for acquisition and retention.
🌐

Collaborating with teams

Working closely with Marketing, Digital, Product, and external partners to ensure SEO best practices are integrated throughout the customer journey.

Key criteria

🔍

SEO strategy experience

Proven experience developing and implementing effective SEO strategies.

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📊

Analytics tools proficiency

Experience using tools like Google Analytics and SEMrush.

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🤝

Stakeholder management skills

Demonstrated ability to collaborate with cross-functional teams.

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Meet the team

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5 criteria for this job
SEO strategy experience
Proven experience developing and implementing effective SEO strategies.

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Analytics tools proficiency
Experience using tools like Google Analytics and SEMrush.

View

Stakeholder management skills
Demonstrated ability to collaborate with cross-functional teams.

View

Technical SEO knowledge
Understanding of technical SEO principles and best practices.

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Performance marketing background
Experience in performance marketing initiatives and reporting.

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