Marketing Manager
About the job
The Marketing Manager for Private Health Insurance (PHI) at HCF is a pivotal job focused on leading integrated marketing strategies and campaigns that enhance product consideration and drive growth. This position plays a crucial role in shaping go-to-market strategies and collaborating with various teams to ensure high-quality execution across channels. HCF values a collaborative and inclusive work environment, where teamwork and innovation thrive.
You'll be responsible for
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Developing marketing strategies
Developing and executing PHI marketing strategies and communication plans aligned to business and brand objectives.🚀
Leading marketing campaigns
Leading end-to-end delivery of integrated marketing campaigns, including agency and budget management.💡
Optimising channel investment
Partnering with Media and Brand teams to optimise channel investment, creative performance and campaign effectiveness.Key criteria
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Marketing strategy experience
Proven experience in developing and executing marketing strategies.View
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Stakeholder influence skills
Strong ability to influence cross-functional teams effectively.View
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Analytical skills
Solid commercial and analytical skills for data-driven decisions.View
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