MYER6 followers31 jobs

PR Specialist

Mid levelFull-timeHybridDocklands VIC 3008, AustraliaPosted 1 week agoVerified 2 weeks ago
Pending fitX of Y criteria met

About the job

The PR Specialist at Myer Group plays a vital role in driving media relations and external activities that promote the brand's strategy and ambition. By enhancing brand visibility through effective media relations, this job contributes significantly to the overall success of the Myer Group. The team thrives on collaboration and creativity, ensuring a supportive environment where everyone can shine.

Meet the team

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You'll be responsible for

📣

Building relationships with media outlets

Build and maintain relationships with media outlets, managing press releases and securing coverage for key focus areas, campaigns and events.
📝

Developing story angles

Develop story angles, media events/activations and other opportunities to grow the Myer brand and support key moments throughout the year including key trade activities, special events e.g., Myer’s Christmas Windows.
📊

Coordinating PR initiatives

Ensure smooth execution of PR initiatives by coordinating with internal teams, seeking relevant internal approvals, tracking deliverables, budget management, and maintaining accurate reporting on all media activities.

Key criteria

📰

Media relations experience

Proven experience managing media relationships and securing coverage.

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🎤

Talent management expertise

Demonstrated expertise in engaging and negotiating with talent.

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📊

Budget management skills

Experience managing PR budgets and tracking deliverables.

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A meaningful career starts with a match

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4 criteria for this job
Media relations experience
Proven experience managing media relationships and securing coverage.

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Talent management expertise
Demonstrated expertise in engaging and negotiating with talent.

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Budget management skills
Experience managing PR budgets and tracking deliverables.

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Collaboration skills
Strong interpersonal skills for working with internal and external teams.

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