Senior Brand Manager
Meet Daniella and the team
About the job
The Senior Brand Manager at McDonald’s Australia plays a pivotal role in shaping the brand's strategy and executing integrated campaigns that resonate with millions of customers. This position is all about collaboration, creativity, and making a genuine impact in a dynamic environment. The Marketing team thrives on influence and teamwork, ensuring that every campaign not only drives commercial success but also builds long-term brand love.
You'll be responsible for
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Leading brand strategy
Leading brand strategy and planning across your portfolio, setting clear direction that balances short-term commercial performance with long-term brand love.🎨
Bringing ideas to life
Bringing big ideas to life, working with creative, media and production agency partners to deliver integrated campaigns and always-on activity that shows up in everyday Australian life.🔗
Collaborating across teams
Collaborating across the business, partnering with teams like Operations, Supply Chain, Finance and Consumer Insights to ensure campaigns are executable, relevant and impactful.Key criteria
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Proven brand strategy experience
Demonstrated experience leading brand strategy in fast-moving environments.View
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Integrated campaign execution
Experience delivering culturally relevant campaigns that resonate with consumers.View
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Cross-functional collaboration
Experience partnering with diverse teams to ensure impactful marketing.View
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