Flare is on a mission to enhance the modern workplace with advanced benefits and onboarding solutions. As a Senior Growth Marketing Manager – Performance, you will lead efforts to drive awareness, acquisition, and conversion for Flare products, particularly focusing on novated leasing through Flare Cars. The team thrives on collaboration and innovation, ensuring that every idea is valued and contributes to the overall success of the organization.
You'll be responsible for
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Leading integrated marketing campaigns
Lead the strategy, planning and execution of integrated, full-funnel performance marketing campaigns across paid search, social, display, video, affiliates and owned channels.📊
Managing performance metrics
Own key performance metrics (CPL, CAC, ROAS), actively managing budgets and channel mix to hit and exceed commercial targets.🎯
Optimising audience strategies
Build and refine audience strategies using first-party data, including segmentation, lookalikes and remarketing for both in-network and out-of-network audiences.