About the job
The Group Social + Influence Director at WPP Media is a pivotal senior leadership job focused on defining the vision and strategy for influencer marketing initiatives. This position plays a crucial role in driving revenue growth and client retention, ensuring the INFLUENCE® capability remains at the forefront of the creator economy. Collaboration, creativity, and data intelligence are at the heart of how the team operates, making it an exciting opportunity to lead in a dynamic environment.
You'll be responsible for
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Leading influencer marketing initiatives
Leading and defining the overarching vision and strategy for all influencer marketing initiatives across the agency.💰
Managing P&L
Directly responsible for the end-to-end P&L of the entire INFLUENCE® offering for the agency, driving aggressive revenue growth.📞
Client relationship management
Translating bold ambitions into powerful, results-driven influencer strategies that deliver real business impact.Key criteria
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Influencer marketing experience
Demonstrated experience in influencer marketing with leadership responsibilities.View
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P&L management expertise
Proven track record managing end-to-end P&L for significant business units.View
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Global campaign execution
Experience developing large-scale, multi-platform influencer campaigns.View
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