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UNIQLO (Australia) - eCommerce Project Intern

InternContractHybridMelbourne VIC, AustraliaPosted 2 months agoVerified 2 months ago
Pending fitX of Y criteria met

About the job

This job is about shaping customer engagement through innovative CRM strategies and growth marketing. By analyzing competitor landscapes and customer data, you will play a crucial role in optimizing customer attraction and retention strategies. The team thrives on collaboration and creativity, ensuring that strategies are designed to scale seamlessly across global markets.

You'll be responsible for

🗺️

Conducting competitor mapping

Conduct comprehensive global and local market research to map competitor CRM tactics and lifecycle marketing strategies.
📝

Formulating CRM strategy

Outline strategic approaches for both the Australian market and international expansion, focusing on best practices for new customer attraction and long-term retention.
📊

Analyzing data & segmentation

Analyze customer data sets to identify actionable audience segments and design personalized, automated lifecycle journeys.

Key criteria

📊

CRM principles knowledge

Solid understanding of CRM principles and customer segmentation techniques.

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🔍

SQL proficiency

Experience with SQL for data extraction and manipulation.

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📈

Analytical skills

Demonstrated ability to analyze data and identify trends.

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View more

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5 criteria for this job
CRM principles knowledge
Solid understanding of CRM principles and customer segmentation techniques.

View

SQL proficiency
Experience with SQL for data extraction and manipulation.

View

Analytical skills
Demonstrated ability to analyze data and identify trends.

View

Technical literacy
High-level grasp of IT systems design supporting marketing capabilities.

View

Communication skills
Excellent verbal and written skills for presenting concepts clearly.

View

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