Brand Manager (Value) Secondment
Meet Daniella and the team
About the job
The Brand Manager, Value at McDonald’s Australia plays a pivotal role in shaping the value strategy of the brand. This job is all about leading national value campaigns that resonate with millions of Australians, ensuring affordability is at the forefront of the customer experience. The team thrives in a dynamic and supportive environment, where collaboration and creativity are key to driving meaningful business results.
You'll be responsible for
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Leading value activation plans
Leading and delivering the end-to-end annual value activation plan, ensuring campaigns land on time and on strategy.💡
Driving tactical value plans
Driving tactical value plans that deliver great value experiences across Australia.📊
Managing budgets
Managing budgets, tracking spend, and ensuring efficient use of resources.Key criteria
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5+ years in brand marketing
Proven experience in brand marketing, ideally in QSR or retail.View
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Degree in marketing or related field
Educational background supporting marketing expertise.View
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Strong commercial acumen
Ability to connect data and insights to drive business results.View
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