Gumtree Group4 jobs

CRM Manager

Mid levelSeniorFull-timeHybridSydney NSW, AustraliaPosted 5 months agoVerified 10 hours ago
Pending fitX of Y criteria met

About the job

This job is about leading the evolution of Gumtree Group's CRM strategy and delivering impactful customer communications. The role is crucial for driving long-term success in audience engagement and requires collaboration with various teams. A hands-on approach and a passion for data-driven insights will be key to thriving in this dynamic environment.

Meet the team

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You'll be responsible for

🛠️

Owning CRM strategy

Own the end-to-end strategy, roadmap, and operational performance of Gumtree Group's CRM strategy.
🚀

Executing MarTech roadmap

Define and execute the MarTech roadmap, overseeing platform migrations and technical decision-making.
📣

Optimising audience engagement

Optimise audience engagement across all available channels with a constant focus on driving up conversion rates.

Key criteria

📊

7+ years in CRM marketing

Proven experience in lifecycle marketing strategy and delivery.

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🛠️

Expertise in Adobe Suite

Hands-on experience with AEP, Campaign Classic, AJO, and RTCDP.

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📈

Strong analytical skills

Ability to interpret data and translate insights into actionable strategies.

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View more

A meaningful career starts with a match

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5 criteria for this job
7+ years in CRM marketing
Proven experience in lifecycle marketing strategy and delivery.

View

Expertise in Adobe Suite
Hands-on experience with AEP, Campaign Classic, AJO, and RTCDP.

View

Strong analytical skills
Ability to interpret data and translate insights into actionable strategies.

View

Excellent communication skills
Proven ability to collaborate effectively with cross-functional teams.

View

Project management expertise
Highly organised with a focus on delivering projects on time and budget.

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