About the job
Fetch is on a mission to provide modern pet parents with the best care through a single app that combines insurance, health, and care. As the Head of Growth, you will play a pivotal role in shaping the strategy and systems that drive Fetch's growth, ensuring that every pet parent in Australia knows about us. The team thrives on creativity, warmth, and a touch of magic, making every interaction feel special.
You'll be responsible for
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Building a growth engine
Creating a growth engine that compounds through weekly testing rhythms across creative, paid, website, product, and lifecycle.🌐
Developing a conversion funnel
Designing a website and funnel that converts thoughtfully, cleverly, and personally.👥
Leading a growth team
Hiring, coaching, and leading a small growth team to achieve ambitious targets.Key criteria
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Growth strategy experience
5+ years of experience in growth strategy for consumer businesses.View
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Creative testing operation
Proven experience building a creative growth-testing operation.View
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Understanding of key metrics
Strong understanding of CAC, LTV, and conversion metrics.View
