DuluxGroup
Manager, Marketing Science - Brand & Customer Experience (BCX)
Mid levelSeniorFull-timeHybridBrisbane QLD, AustraliaDataMarketingPeople and culturePosted 3 days ago
About the job
The Manager, Marketing Science plays a pivotal role in connecting marketing activities with business outcomes, fostering a culture of continuous improvement. This position is all about creating measurement strategies and leading a team that drives marketing performance through data-driven insights. Collaboration and innovation are at the heart of how the team operates, making a real impact on business growth.
You'll be responsible for
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Overseeing the Marketing Science team
Overseeing the Suncorp Marketing Science team focused on applying scientific methods to identify drivers of successful marketing strategies.📊
Developing marketing performance insights
Developing, maintaining, and evolving marketing performance insights using expertise in marketing econometrics and analysis tools.✅
Implementing evaluation systems
Implementing evaluation systems related to set goals and objectives, ensuring accurate reporting of performance metrics.What we're looking for
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6+ years in data science or analytics
Proven experience in data-driven roles enhancing marketing effectiveness.View fit
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Strong analytical skills
Demonstrated ability to interpret data and optimize marketing strategies.View fit
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Experience with marketing econometrics
Knowledge of models that connect marketing activities to business outcomes.View fit
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