UpGuard9 followers9 jobs

Marketing Analytics Lead

Mid levelSeniorFull-timeRemoteSydney NSW, AustraliaDataMarketingPosted 5 days agoVerified 6 days ago
Pending fitX of Y criteria met

About the job

The job is about joining UpGuard as a Data Analyst to support the Marketing team in driving business value through data insights. This position plays a crucial role in quantifying marketing performance and guiding investment decisions. The team thrives on collaboration and innovation, empowering each member to contribute to impactful analytics initiatives.

Meet the team

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Think you're a good fit?See what the hiring team are looking for

You'll be responsible for

💡

Generating actionable insights

Creating insights from multi-source marketing data to inform channel investment and campaign design.
🤝

Engaging stakeholders

Building strong relationships with marketing teams to translate evolving requirements into clear deliverables.
📊

Designing attribution frameworks

Developing and maintaining frameworks for measuring marketing effectiveness and communicating trade-offs.

Key criteria

📊

Analytics solutions experience

Proven experience delivering analytics solutions for Marketing teams.

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🔗

Marketing domain expertise

Strong knowledge of channel logic and attribution methodologies.

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🛠️

Data infrastructure expertise

Experience with cloud data warehouses and ETL/ELT tools.

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A meaningful career starts with a match

View your fit

5 criteria for this job
Analytics solutions experience
Proven experience delivering analytics solutions for Marketing teams.

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Marketing domain expertise
Strong knowledge of channel logic and attribution methodologies.

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Data infrastructure expertise
Experience with cloud data warehouses and ETL/ELT tools.

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Strategic analytical thinking
Demonstrated ability to develop data strategies aligned with business objectives.

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Communication and influence skills
Excellent verbal and written skills for articulating complex concepts.

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