Airport Development Group | ADG1 follower12 jobs

Marketing Manager - Channels and Strategy

Mid levelSeniorFull-timeHybridDarwin NT, AustraliaPosted 1 week agoVerified 2 weeks ago
Pending fitX of Y criteria met

About the job

The Marketing Manager – Channels & Strategy at Darwin Airport Group is a pivotal role focused on establishing a new customer growth capability across a diverse airport precinct portfolio. This position is essential for driving marketing investment decisions through customer insights and strategic initiatives. The team thrives on collaboration and innovation, fostering a supportive environment that values growth and well-being.

You'll be responsible for

🚀

Developing customer growth strategies

Leading the development of customer growth and CRM strategies across the airport precinct.
🎯

Driving customer acquisition initiatives

Implementing initiatives focused on customer acquisition, retention, and loyalty.
📈

Establishing marketing performance frameworks

Creating frameworks for marketing performance measurement, attribution, and ROI reporting.

Key criteria

📊

Marketing strategy experience

Demonstrated experience in developing and executing marketing strategies.

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📈

CRM strategy knowledge

Proven understanding of CRM strategies to enhance customer engagement.

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💡

Data-driven decision making

Experience using data insights to drive business growth initiatives.

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4 criteria for this job
Marketing strategy experience
Demonstrated experience in developing and executing marketing strategies.

View

CRM strategy knowledge
Proven understanding of CRM strategies to enhance customer engagement.

View

Data-driven decision making
Experience using data insights to drive business growth initiatives.

View

Stakeholder engagement skills
Strong ability to engage and influence diverse stakeholders effectively.

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