REA Group2 followers7 jobs

Marketing Manager

Mid levelSeniorFull-timeHybridRichmond VIC 3121, AustraliaMarketingPosted 3 days agoVerified 5 days ago
Pending fitX of Y criteria met

About the job

The Marketing Manager at REA Group is a pivotal job that shapes how CampaignAgent presents itself to the market. This position plays a crucial role in driving brand awareness, demand generation, and lifecycle marketing, ensuring that CampaignAgent stands out in a competitive landscape. The team thrives on collaboration, innovation, and a shared commitment to making a meaningful impact.

Meet the team

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Think you're a good fit?See what the hiring team are looking for

You'll be responsible for

🎨

Owning brand and positioning

Own the CampaignAgent brand and ensure consistency across all agent-facing and vendor-facing channels
🚀

Executing demand generation programs

Design and execute demand generation programs across events, content, social and partner channels
💰

Managing marketing strategy and budget

Own the CampaignAgent marketing strategy and annual plan, tracking ROI and reallocating spend based on performance

Key criteria

📈

6+ years marketing experience

Demonstrated experience in B2B, B2C, or marketplace marketing.

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🎯

Brand ownership experience

Proven experience managing brand strategy and consistency.

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🔄

Lifecycle marketing expertise

Strong understanding of customer journeys and funnel optimisation.

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A meaningful career starts with a match

View your fit

5 criteria for this job
6+ years marketing experience
Demonstrated experience in B2B, B2C, or marketplace marketing.

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Brand ownership experience
Proven experience managing brand strategy and consistency.

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Lifecycle marketing expertise
Strong understanding of customer journeys and funnel optimisation.

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Cross-functional collaboration
Experience working with Product, Sales, and Customer teams.

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Data-driven decision making
Proven ability to use insights for strategic marketing decisions.

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