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Performance Specialist Director

SeniorFull-timeHybridSydney NSW, AustraliaPosted 1 week agoVerified 2 days ago
Pending fitX of Y criteria met
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About the job

At Jellyfish, the Performance Specialist job is all about harnessing the power of Generative AI to elevate campaign performance. This position plays a crucial role in driving innovation and crafting impactful strategies for clients. The team thrives on collaboration, creativity, and a shared commitment to excellence, ensuring that every project is approached with enthusiasm and a focus on professional growth.

You'll be responsible for

🔍

Identifying opportunities

Identifying opportunities to improve campaign performance based on pre/in/post flight insights and articulating these opportunities as actionable briefs.
✍️

Providing feedback

Providing precise and actionable feedback on assets to ensure they reflect the hypothesis and are likely to improve performance.
📈

Tracking performance

Tracking the performance of assets through Pencil Pro in partnership with the client and colleagues.

Key criteria

📊

Media planning and buying experience

Demonstrated experience with Google, Meta, and TikTok platforms.

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🔍

Media optimisation expertise

Proven experience in in-flight or post-campaign media optimisation.

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🎨

Performance asset optimisation skills

Experience adapting creative assets for improved performance.

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Meet the team

About the company

View your fit

4 criteria for this job
Media planning and buying experience
Demonstrated experience with Google, Meta, and TikTok platforms.

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Media optimisation expertise
Proven experience in in-flight or post-campaign media optimisation.

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Performance asset optimisation skills
Experience adapting creative assets for improved performance.

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Generative AI proficiency
Comfortable using Generative AI tools like Pencil Pro.

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