The Senior Digital Analyst position is all about harnessing the power of data-driven marketing to enhance customer engagement. This job plays a crucial role in embedding a performance-driven culture within the Digital and Customer Marketing team, ensuring that performance metrics are visible and aligned with targets. Collaboration and innovation are key, as the team thrives on delivering actionable insights and optimizing strategies for growth and retention.
You'll be responsible for
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Tracking performance
Monitoring and analyzing growth and retention marketing performance across 1-1 channels, delivering timely and accurate reporting.📈
Owning dashboards
Creating and evolving dashboards that clearly show targets, KPIs, and performance drivers.💡
Providing insights
Delivering actionable insights to influence growth and retention marketing strategies.Skills you'll need
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Data analysis
Ability to monitor and analyze marketing performance across various channels, delivering timely and accurate reporting.📈
Dashboard building
Expertise in creating and evolving dashboards that clearly display targets, KPIs, and performance drivers.🤝
Collaboration
Strong skills in working cross-functionally with various teams to enhance automation and scalability.View more