The Senior Digital Analyst position is all about harnessing the power of data to drive customer engagement and marketing performance. This role is crucial for embedding a performance-driven culture within the Digital and Customer Marketing team, ensuring that performance metrics are visible and aligned with targets. Collaboration and coaching are key aspects of the team's dynamic, fostering an environment where insights lead to growth and retention strategies.
You'll be responsible for
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Tracking performance
Monitoring and analysing growth and retention marketing performance across 1-1 channels, delivering timely and accurate reporting.📈
Owning dashboards
Creating and evolving dashboards that clearly show targets, KPIs, and performance drivers.💡
Providing insights
Delivering actionable insights to influence growth and retention marketing strategies.Skills you'll need
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Data analysis
Ability to monitor and analyse growth and retention marketing performance across 1-1 channels, delivering timely and accurate reporting.📈
Dashboard building
Strong expertise in creating and evolving dashboards that clearly show targets, KPIs, and performance drivers.🤝
Collaboration
Strong cross-functional collaboration and presentation skills to work effectively with various teams and partners.View more