Senior Insights Manager
About the job
The Senior Insights Manager at TPG Telecom plays a crucial role in shaping the consumer-led strategy by building deep insights that inform brand and marketing decisions. This position is all about driving transformation through strategic, insight-driven projects and collaborating with senior stakeholders. The team thrives on a culture of innovation and consumer advocacy, making a significant impact on the organization and its customers.
You'll be responsible for
🔍
Leading market research programs
Lead and run end-to-end market research programs, including tracking and measurement of brand/ad performance and conducting ad hoc quantitative and qualitative studies.🤝
Overseeing supplier partnerships
Manage supplier and agency partnerships to ensure high-quality project delivery, on time and within budget.💡
Generating actionable insights
Analyze and synthesize multiple data sources to generate actionable insights that inform business decisions.Key criteria
📊
Advanced market research expertise (10+ years)
Proven experience in quantitative and qualitative research techniques.View
📈
Technical data literacy
Experience with tools like SPSS, PowerBI, and Qualtrics.View
💡
Strategic thinking and commercial acumen
Ability to prioritize impactful research for business ROI.View
View more
