About the job
As a Senior Manager in Marketing Operations at Xpansiv, you will embark on an exciting journey to build marketing operations from the ground up. This hands-on job is pivotal for driving strategic impact and supporting the next phase of growth in the clean tech sector. Collaborating closely with cross-functional teams, you will thrive in a supportive environment that values innovation and accountability.
You'll be responsible for
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Administering Salesforce Marketing Cloud
Administer and evolve Salesforce Marketing Cloud Account Engagement (Pardot), including configuration, integrations, data sync, and release management; develop a reliable command center for marketing.📊
Creating reports and attribution capabilities
Create and mature reports and attribution capabilities to deliver clear information and practical insights; provide the heartbeat of our GTM intelligence.🌐
Overseeing website operations
Oversee website operations/reporting and manage our outside web agency; ensure excellent brand and demand outcomes.Key criteria
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4-8 years of marketing operations experience
Experience in B2B SaaS environments is essential.View
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Hands-on marketing automation expertise
Administration experience with leading solutions like Salesforce.View
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Lead scoring and lifecycle automation
Proven ability to build and deliver trusted attribution.View
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