Fitness and Lifestyle Group6 jobs

Senior Marketing Manager - Goodlife Health Clubs | Richmond, Melbourne

SeniorFull-timeHybridRichmond VIC 3121, AustraliaMarketingPosted 1 month agoVerified 1 month ago
Pending fitX of Y criteria met

About the job

The Senior Marketing Manager for Goodlife at Fitness & Lifestyle Group is an exciting opportunity to make a significant impact across one of Australia’s largest fitness networks. This position focuses on translating strategy into effective campaigns that drive member growth and strengthen the brand. The team thrives on collaboration, creativity, and a passion for delivering measurable results, all while fostering a supportive and dynamic work environment.

You'll be responsible for

📈

Executing the annual marketing plan

Ensuring all activity drives member acquisition, retention, and brand growth.
📅

Owning the end-to-end campaign calendar

Delivering integrated campaigns across club openings, refurbishments, product launches, partnerships, and tactical activity.
💻

Leading digital marketing execution

Overseeing paid, owned, and earned channels, including social, SEO, and lifecycle communications.

Key criteria

📈

Marketing experience

Proven experience in brand, campaign, and digital marketing execution.

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📊

Data analysis skills

Strong ability to interpret data and generate actionable insights.

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💡

Creative mindset

Ability to deliver innovative ideas within strategic frameworks.

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Meet the team

Think you're a good fit?See what the hiring team are looking for

About the company

View your fit

5 criteria for this job
Marketing experience
Proven experience in brand, campaign, and digital marketing execution.

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Data analysis skills
Strong ability to interpret data and generate actionable insights.

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Creative mindset
Ability to deliver innovative ideas within strategic frameworks.

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Stakeholder collaboration
Experience building relationships across teams and agencies.

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Project management expertise
Proven skills managing multiple campaigns and deadlines effectively.

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