Commonwealth Bank103 followers100 jobs

Senior Marketing Manager - 12 month fixed term contract

SeniorContractOfficeSydney NSW, AustraliaPosted 1 week agoVerified 2 weeks ago
Pending fitX of Y criteria met

About the job

The Senior Marketing Manager for Business Marketing at CommBank is a pivotal position that drives the marketing strategy for the Business Lending portfolio. This job is all about creating impactful marketing initiatives that enhance customer engagement and drive portfolio growth. The team thrives on collaboration, working closely with various departments to ensure a seamless and effective marketing approach.

You'll be responsible for

🗺️

Leading marketing strategy

Leading the end-to-end marketing strategy for the Business Lending portfolio, aligning marketing activity to commercial, customer and portfolio objectives.
📅

Executing marketing plans

Developing and executing integrated product marketing plans across paid media, owned channels and personalised 1:1 communications to drive acquisition, utilisation, retention and portfolio growth.
🤝

Partnering with teams

Partnering with Product, Lending, Distribution, Digital, Analytics and Customer Engagement teams to identify growth opportunities and optimise portfolio performance.

Key criteria

📈

8+ years in product marketing

Proven experience in product marketing within financial services.

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📊

Experience managing large portfolios

Demonstrated ability to manage and optimize commercial portfolios.

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🤝

Strong stakeholder management skills

Proven ability to influence and build relationships with senior leaders.

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View more

Meet the team

About the company

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4 criteria for this job
8+ years in product marketing
Proven experience in product marketing within financial services.

View

Experience managing large portfolios
Demonstrated ability to manage and optimize commercial portfolios.

View

Strong stakeholder management skills
Proven ability to influence and build relationships with senior leaders.

View

Understanding of lending products
Deep knowledge of lending products and customer lifecycle marketing.

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