Senior Marketing Manager (6 month maternity leave cover)
About the job
The Senior Marketing Manager at MyPass Global is a pivotal role that drives the execution of marketing strategies across various channels. This position is crucial for enhancing brand visibility and generating leads in the B2B SaaS landscape, particularly within the mining and energy sectors. The team thrives on collaboration and innovation, embracing the use of AI to enhance marketing efforts.
You'll be responsible for
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Managing events and webinars
Owning end-to-end delivery of the annual events calendar, including executive roundtables and stakeholder-segmented webinars.📝
Producing content and thought leadership
Overseeing the content production workflow to ensure MyPass is found in AI-powered search and trusted by sector executives.💰
Executing paid advertising campaigns
Managing campaigns directly, including LinkedIn and Google Ads, to drive engagement and conversions.Key criteria
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B2B marketing experience in SaaS
Proven experience in B2B marketing within SaaS or related sectors.View
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Event management expertise
Demonstrated success in delivering high-impact events that generate pipeline.View
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Hands-on HubSpot proficiency
Experience managing HubSpot for nurturing, attribution, and reporting.View
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