The Senior Marketing Manager at Optus is a key player in driving growth through digital acquisition strategies for the Mid-Market segment. This job is all about creating impactful campaigns that generate high-quality leads and measurable ROI. The team thrives on collaboration, innovation, and a shared commitment to excellence.
You'll be responsible for
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Executing digital acquisition strategy
Own and execute the digital acquisition strategy across paid channels, ensuring alignment with business goals.📊
Developing acquisition plans
Create annual and quarterly acquisition plans, including budget allocation and forecasting revenue impact.🎨
Collaborating with teams
Work closely with media teams, creative agencies, and sales to deliver compelling campaigns.