Communications Manager - Mobile Onboarding & Early Life
About the job
The Lifecycle Marketing Manager – Mobile Onboarding & Early Life is a pivotal job focused on creating campaigns and initiatives that reduce early life churn in the mobile portfolio. By ensuring customers feel valued and supported, this role plays a crucial part in enhancing customer experiences and driving retention. Collaboration with various teams is key, as the job involves strategic delivery and a commitment to continuous improvement.
You'll be responsible for
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Developing customer lifecycle strategies
Creating best-in-class strategies to protect, retain, and grow the customer base while aligning with TPG Telecom's overall goals.📈
Using data analysis for decision making
Identifying key trends and insights to drive the development of customer journeys and targeted marketing campaigns.📊
Monitoring key performance indicators
Continuously measuring and analyzing performance to assess the effectiveness of customer lifecycle activities.Key criteria
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8+ years in marketing and customer lifecycle management
Extensive experience in telecommunications or related industries.View
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Strong analytical and strategic thinking skills
Ability to derive insights from data to enhance customer experience.View
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Proven project management and campaign execution
Experience managing multiple projects independently and effectively.View
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