Join a dynamic team as a Digital Marketing Manager on a 12-month fixed-term contract, where you will lead digital marketing efforts across a diverse House of Brands. This position is pivotal in driving sustainable growth and enhancing customer lifetime value through a multi-channel, performance-led strategy. Collaboration is key, as you will work closely with various teams to deliver impactful campaigns that resonate with customers.
You'll be responsible for
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Managing digital marketing strategy
Own and manage the digital marketing strategy across Paid Search, Paid Social, Display, Affiliates, SEO, CRM and onsite optimisation, overseeing campaign execution and budget to deliver revenue growth and measurable results.🎯
Translating brand objectives
Translate brand objectives and commercial targets into clear, actionable digital activation plans across the full customer funnel.🔄
Driving continuous improvement
Drive continuous improvement through testing, insights and analytics, using learnings to optimise performance marketing and scale what works.Skills you'll need
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Digital marketing strategy
Extensive experience in digital marketing, with deep expertise in full-funnel strategy and multi-channel campaigns within a retail or consumer-led environment.📊
Data analysis
Strong capability in tracking, analysing and reporting on KPIs, including reach, impressions, engagement, loyalty sign-ups and conversions.💰
Campaign management
Proven success managing multi-million-dollar budgets, optimising spend across channels to achieve discovery, engagement and performance objectives.View more