About the job
The Retail Marketing eCommerce Manager position is an exciting opportunity for a top-tier professional with a passion for Retail Marketing, Retail Media, and eCommerce in a B2B environment. This job plays a crucial role in driving the LEGO brand by leveraging retail ecosystems to enhance the consumer journey. The team thrives in a fast-paced and collaborative atmosphere, encouraging creativity and fun while delivering impactful results.
You'll be responsible for
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Leaning into retail ecosystems
Capitalising on the full-funnel opportunity they offer to drive awareness, consideration, purchase, and loyalty.🗓️
Creating strategic marketing plans
Socialising and implementing full-year promotional plans for specific Pureplay and Omni eCommerce sites across ANZ retailers.🤝
Leading integrated ways of working
Collaborating with Trade teams and contributing to Marketing team meetings for effective execution of brand strategies.Key criteria
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5+ years in marketing or eCommerce
Proven experience driving marketing strategies in B2B environments.View
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Retail media experience
Direct experience with B2B eCommerce accounts like Amazon.View
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Hands-on Amazon expertise
Experience managing Amazon campaigns and analytics.View
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