Marketing Lead, Customer Experience & Retention
About the job
This job at TAL is all about shaping meaningful customer moments that build confidence and trust in insurance. By designing and delivering thoughtful customer journeys across key touchpoints, the role helps simplify complex experiences and empower customers to manage their cover with ease. The team thrives on collaboration, fostering a culture where everyone belongs and works together to face challenges and grow stronger.
You'll be responsible for
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Owning customer campaigns
Own end-to-end customer campaigns that improve experience, retention and commercial outcomes📊
Turning insights into strategies
Turn customer insight and data into targeted strategies that reduce lapses and build loyalty💻
Increasing digital adoption
Increase digital and self-service adoption by simplifying customer journeys and communicationsKey criteria
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Campaign delivery experience
Hands-on experience planning and executing customer campaigns end to end.View
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Organisational skills
Strong ability to manage multiple priorities and deliver reliably.View
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Collaborative mindset
Experience building positive relationships with diverse stakeholders.View
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